HEREFORD OVERVIEW

Hereford is an old cathedral city that resides on the River Wye and east to the border of Wales. It is the largest settlement in Herefordshire. Its early industry rapidly became linked to his orchards and subsequently its cider production. Hereford is currently known for being a trading centre for agriculture in the rural areas. The local economy is made up primarily of employers such as Bulmers, owned by Heineken, Special Metals Wiggins LTD, Cargill Meats Europe, and Painter Brothers. Herefordshire is a global centre for cider productions. The unemployment rate is well below the national average at 3.3%

AREA OPPORTUNITIES

Education is another point of development seen in Hereford in recent times. New Mode Institute for Technology and Engineering took its first class in 2021. It is envisioned that this will be the starting point for a future university. Hereford also boasts five colleges. This makes Hereford an exciting opportunity for any franchise partner considering Pitman Training Centres!

Franchise Type: New

Franchise Fee: £40,000

Average Total Investment: £80,000 - £100,000 (varies based on start-up costs)

Estimated Turnover: £POA

Population: 177,897

Capture Areas:

  • Leominster
  • Kington
  • Ledbury

Ross-on-Wye

KEY STATS

The sale includes:

  • A 5 year franchise agreement
  • Full training on all aspects of owning a Pitman Training Centre, including sales, marketing and the product
  • Pitman Training website
  • A centre start up pack
  • Participation in Pitman Training lead generation activities including:
    • Organic lead generation
    • Paid National Advertising
    • Hosted Webinar lead generation
    • National Accounts
    • External exam hosting revenue
    • Pitman Training is always seeking new lead generation activities that are relevant to the market and as such may change from time to time

*Approx. figures – determined by population in postcode areas so postcode areas can be negotiable.