Wolverhampton is the second largest part of the West Midlands urban area, and the 12th largest city in the UK. One of the last three towns in the country to receive city status in 2000, it is a progressive city with a diverse and multicultural population.

As a market for Pitman Training, it is one of tremendous potential with 582,000 people just 20 minutes’ drive from the city centre, and three million within just a 20 mile radius. There is also huge footfall within the central shopping are, as Wolverhampton attracts an incredible 30 million visitors a year.

The city is undergoing a substantial regeneration project bringing jobs and new amenities to the city with hundreds of millions of pounds being spent on city centre schools, shopping and a new bus station. This can only help to strengthen its position as a city on the up.


Wolverhampton has long been a major industrial centre, with the main focus on engineering (including a large aerospace industry) and now within the ever increasing service sector. As of 2008, three quarters of all people employed within the city work within the service industry, the largest sub sectors of which came from Education, Health and public administration. These are traditional strengths of Pitman Training as we are unrivalled when it comes to providing the highest quality training in administrative and business skills.

Jaguar Land Rover have recently chosen Wolverhampton as their base for a multimillion pound complex further underlying the increasing investment into Wolverhampton.


Franchise Type: New

Cost of Investment: £40,000+

Average Total Investment: £70,000 - £100,000 (varies based on start-up costs)

Estimated Turnover: £POA

Population: 249,900*

Capture Areas:

  • Wolverhampton
  • Willenham
  • Bilston
  • Bridgnorth

The sale includes:

  • A 5 year franchise agreement
  • Full training on all aspects of owning a Pitman Training Centre, including sales, marketing and the product
  • Pitman Training  website
  • A centre start up pack

*Approx. figures - franchise fees are determined by population in postcode areas so postcode area can be negotiable.